Re-Steel
Re-Steel brought us in to build their entire visual library from the ground up. No existing assets, no creative direction — just a facility full of product, a team that knows their craft, and a B2B customer base that needed to see all of it.
We flew to Detroit, embedded in the operation, and captured everything. Product shots, team portraits, warehouse process, fabrication floor — the full story of how Re-Steel works and why it's done right. Every frame built to speak directly to the contractors, developers, and buyers on the other end of the decision.
3,000+ photos and videos. Edited, organized, and handed over ready to plug straight into their new site build and socials. One trip. One team. Everything they needed.